Taxi is not only being utilized for the conveyance, picking up
peoples from one place and dropping them to their destination but it has proved
its self as one of the most efficient source of business advertisement since
last couple of years. You might have seen black cabs roaming around London
streets, with some ads printed on it. Most of the businesses only wrap the Ad
of their products, services or brand only on the sides of the taxis and if you
are also doing the same thing, then you are not getting the real juice of
effective taxi advertising. In
the following paragraph I would disclose, the other main parts of the taxis
that play a key role in making a successful Taxi campaign.
Mostly hood and
trunk of the taxis left blank which is not a good practice if you are looking
for some extra ordinary results. Afterwards there is couple of more places that
help to use digital equipment to attract the public at night time like, taxi
rooftop and rear screen is mostly used for the digital advertisement on taxis.
Getting inside the taxi, the mats, video screens at back of the seats, foot
mats, arm rest, fare receipts and on the flairs. Also you can place the
pamphlets, goodies and greeting cards with the brand name of yours for some
extra much attraction.
Though the cost of
putting extra much advertising gadgets cost a bit more than standard rates of
taxi advertisement but it also influence more results then a normal taxi
advertising campaign.
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